Identify and reward your best customers...

FREQUENT SHOPPER MANAGER

Your Point-of-Sale System holds a wealth of information about your customers — information that can help you tailor your loyalty program for maximum results. Droste’s Frequent Shopper software collects that information and provides analysis and detailed reports on the effectiveness of your promotions.

Identifying your Best Customers

Your best customers may be those with the highest purchases. Or those who bring you the highest gross profit contributions.  Or even those who purchase heavily in one department. By collecting data from your host or POS system and converting it directly into its database, Droste’s Frequent Shopper software helps you to effectively determine who your best customers are — based on your criteria.  This wealth of data provides you with detailed and accurate information on purchases and gross profit contribution per customer. It also allows you to establish custom promotions based on other criteria such as single product sales, department specific sales, and all sales. You identify your best customers based on your needs.

A Seamless Analytical Tool

A Frequent Shopper program must be simple for you to implement and for your customers to use. With this program you can:

• Accumulate and track points for customers

• Generate reports and mailings for reward delivery

• Assign unlimited ID numbers per shopper

• Link household members

Tracking Your Frequent Shoppers with Ease

Droste’s Frequent Shopper program tracks and provides detailed customer reports. A sample of queries that you can run on customer buying habits over user-definable periods of weeks or months includes:

•  Coupon usage trends

•  Departments not shopped during the period

•  New customers

•  Lost customers in a given period

•  Best customers by dollars spent

•  Best customers by average dollars per item

•  Frequent Shopper spending by item

•  New Frequent Shoppers in a given period

•  Customers exceeding targeted total sales dollars in a selected  department

•  Customers whose purchases in a department represent more than a specified percentage of their total purchases

•  Top promotional item customers by number of promotional items purchased in the specified timeframe

•  Customers whose average dollars per order have decreased from one sales period to another

You can also run queries for item promotion history such as:

•  Total Number of promotion items sold for a specified period of weeks

•  Item promotion quantity and discount dollars by item, by store or total for chain for a selected week

  Need more information about our Frequent Shopper Manager?

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THE DROSTE DISTINCTION:

•  Identify and reward your best shoppers with custom promotions based on gross profit contribution, single product sales, department sales or any number of criteria.

•  Analyze the effectiveness of your promotions.

•  Use the decile report to divide customers into groups ranked by sales or gross profit dollars.

•  Determine frequent shopper performance by company and in detail using statistical reports.

•  Use short and long-term history files to report on customer orders, departments, discount usage, item history and coupon history.

•  Collect and convert data from your POS system with ease.